Color

#394412

#394412
hex#394412
rgbrgb(57, 68, 18)
hslhsl(73, 58%, 17%)
oklchoklch(0.365 0.073 120.8)
Closest name: Green Not Found (#404404)Relative luminance 0.0505

Colors that go with #394412

Royal Blue, Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #394412

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1d1244

#443612 · #204412

#123a44 · #44123a

Split-complementary

Open in tool →

#122044 · #361244

#124436 · #1d1244 · #441220

Contrast

#394412 as textRatioAAAA largeAAAFix
Aaon white
10.45:1passpasspassPasses AAA — no fix needed.
Aaon black
2.01:1failfailfail
  • AA: use #697d21 as the text (4.56:1)
  • AAA: use #88a12b as the text (7.18:1)
  • AA: or shift the background to #ababab (4.55:1)
  • AAA: or shift the background to #d4d4d4 (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #394412 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#394412 reads as dark, luxury, bold. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #394412
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #394412 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/394412-b5bea2-4e75df-242d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md