#39301d as text	Ratio	AA	AA large	AAA	Fix
Aaon white	13.01:1	pass	pass	pass	Passes AAA — no fix needed.
Aaon black	1.61:1	fail	fail	fail	AA: use #887244 as the text (4.54:1) AAA: use #ad935c as the text (7.1:1) AA: or shift the background to #999999 (4.57:1) AAA: or shift the background to #bfbfbf (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #39301d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

8c4a2f c19a6b c26a3a fbf3e6 3b2a1a

Bakery

Open in tool →

Crust browns and butter on a flour-white surface — soft, appetizing, and nothing artificial.

Warm Muted ElegantFood

e07a5f 81b29a f2cc8f fdf6ee 3d2b1f

Resort

Open in tool →

Terracotta, eucalyptus and sand — a sun-washed palette that feels like linen.

Light Warm PlayfulFashion

Fonts for this mood

#39301d reads as warm, muted, dark. The font library is tagged with the same vocabulary:

Warm fonts →Editorial fonts →Elegant fonts →Luxury fonts →Bold fonts →

mcpConnect your agent — build around #39301d

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #39301d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/39301d-c4bc9c-62b6cb-2c2d1f-f1ebe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md