Color
#37899a
#37899argb(55, 137, 154)hsl(190, 47%, 41%)oklch(0.587 0.082 213.7)Colors that go with #37899a
Charcoal, Copper and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #37899a: softer than #000 and cool enough to feel like part of the same palette.
Copper #b87333
split-complementshippedCopper is a split-complement of #37899a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #37899a: 6 real palettes, including Hershey's's brand system and Glacier, as the supporting colour.
Crimson #dc143c
shippedCrimson is paired with #37899a in 9 real palettes, including Redfin's brand system and Retro Pop, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #37899a: 14 real palettes, including Peacock and Campus, as the supporting colour.
Goldenrod #daa520
shippedGoldenrod shows up next to #37899a in 5 real palettes, including Sapphire & Gold and Ledger Dark, as the supporting colour.
Midnight Blue #191970
shipped10 real palettes, including Tide Pool and Discover's brand system put Midnight Blue beside #37899a, as that palette's text colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #37899a in 4 real palettes, including Slate Workspace and Confluent's brand system, as the accent.
Real palettes that use #37899a
Tints & shades
Harmonies
Contrast
| #37899a as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.03:1 | fail | pass | fail | |
Aaon black | 5.21:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #37899a as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#37899a reads as cool, modern. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #37899a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/37899a-a2b6be-df4e7c-1f252d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md