Color

#340ca1

#340ca1
hex#340ca1
rgbrgb(52, 12, 161)
hslhsl(256, 86%, 34%)
oklchoklch(0.355 0.205 280.2)
Closest name: Dramatic Blue (#240093)Relative luminance 0.0357

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#79a10c

#0c2fa1 · #7e0ca1

#a1340c · #0ca134

Split-complementary

Open in tool →

#a17e0c · #2fa10c

#a10c2f · #79a10c · #0ca17e

Contrast

#340ca1 as textRatioAAAA largeAAAFix
Aaon white
12.26:1passpasspassPasses AAA — no fix needed.
Aaon black
1.71:1failfailfail
  • AA: use #8259f3 as the text (4.67:1)
  • AAA: use #a284f6 as the text (7.17:1)
  • AA: or shift the background to #9e9e9e (4.58:1)
  • AAA: or shift the background to #c4c4c4 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #340ca1 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#340ca1 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #340ca1
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #340ca1 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/340ca1-ab9cc4-dfbf4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md