Color

#327fd2

#327fd2
hex#327fd2
rgbrgb(50, 127, 210)
hslhsl(211, 64%, 51%)
oklchoklch(0.591 0.148 253.1)
Closest name: Haddock’s Sweater (#277aba)Relative luminance 0.2051

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d28532

#32cfd2 · #3532d2

#d2327f · #7fd232

Split-complementary

Open in tool →

#d23532 · #cfd232

#d232cf · #d28532 · #32d235

Contrast

#327fd2 as textRatioAAAA largeAAAFix
Aaon white
4.12:1failpassfail
  • AA: use #2c78c9 as the text (4.53:1)
  • AAA: use #215a97 as the text (7.06:1)
  • AA: or shift the background to #121212 (4.55:1)
Aaon black
5.1:1passpassfail
  • AAA: use #5c99db as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #327fd2 as the background.

Brands using this color

Fonts for this mood

#327fd2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #327fd2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #327fd2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/327fd2-9cabc4-df534e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md