Color

#326ba4

#326ba4
hex#326ba4
rgbrgb(50, 107, 164)
hslhsl(210, 53%, 42%)
oklchoklch(0.517 0.109 250.7)
Closest name: Campanula (#3473b7)Relative luminance 0.1387

Colors that go with #326ba4

Charcoal, Crimson and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a46b32

#32a4a4 · #3232a4

#a4326b · #6ba432

Split-complementary

Open in tool →

#a43232 · #a4a432

#a432a4 · #a46b32 · #32a432

Contrast

#326ba4 as textRatioAAAA largeAAAFix
Aaon white
5.56:1passpassfail
  • AAA: use #2a5989 as the text (7.27:1)
Aaon black
3.77:1failpassfail
  • AA: use #3878b7 as the text (4.54:1)
  • AAA: use #679cd0 as the text (7.24:1)
  • AA: or shift the background to #e8e8e8 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #326ba4 as the background.

Brands using this color

Fonts for this mood

#326ba4 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #326ba4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #326ba4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/326ba4-9cabc4-df514e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md