Color

#2d90ae

#2d90ae
hex#2d90ae
rgbrgb(45, 144, 174)
hslhsl(194, 59%, 43%)
oklchoklch(0.61 0.099 222.5)
Closest name: Blue Moon (#3992a8)Relative luminance 0.2356

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ae4b2d

#2dae8c · #2d4fae

#ae2d90 · #90ae2d

Split-complementary

Open in tool →

#ae2d4f · #ae8c2d

#8c2dae · #ae4b2d · #4fae2d

Contrast

#2d90ae as textRatioAAAA largeAAAFix
Aaon white
3.68:1failpassfail
  • AA: use #287f9a as the text (4.57:1)
  • AAA: use #1d5e72 as the text (7.25:1)
  • AA: or shift the background to #1c1c1c (4.64:1)
Aaon black
5.71:1passpassfail
  • AAA: use #32a1c3 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2d90ae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#2d90ae reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2d90ae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2d90ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2d90ae-9cb6c4-df4e72-1f242d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md