Color

#29879e

#29879e
hex#29879e
rgbrgb(41, 135, 158)
hslhsl(192, 59%, 39%)
oklchoklch(0.58 0.091 217.9)
Closest name: Ahoy! Blue (#0082a1)Relative luminance 0.2027

Colors that go with #29879e

Charcoal, Copper and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9e4029

#299e7b · #294c9e

#9e2987 · #879e29

Split-complementary

Open in tool →

#9e294c · #9e7b29

#7b299e · #9e4029 · #4c9e29

Contrast

#29879e as textRatioAAAA largeAAAFix
Aaon white
4.16:1failpassfail
  • AA: use #278096 as the text (4.55:1)
  • AAA: use #1c5d6d as the text (7.4:1)
  • AA: or shift the background to #121212 (4.51:1)
Aaon black
5.05:1passpassfail
  • AAA: use #31a2bf as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #29879e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#29879e reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #29879e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #29879e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/29879e-a2b5be-df4e77-1f242d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md