Color

#2970db

#2970db
hex#2970db
rgbrgb(41, 112, 219)
hslhsl(216, 71%, 51%)
oklchoklch(0.561 0.178 258.9)
Closest name: Royal Blue (#4169e1)Relative luminance 0.1717

Colors that go with #2970db

Charcoal, Crimson and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#db9429

#29c9db · #3b29db

#db2970 · #70db29

Split-complementary

Open in tool →

#db3b29 · #c9db29

#db29c9 · #db9429 · #29db3b

Contrast

#2970db as textRatioAAAA largeAAAFix
Aaon white
4.74:1passpassfail
  • AAA: use #1d55aa as the text (7.16:1)
Aaon black
4.43:1failpassfail
  • AA: use #2e73dc as the text (4.6:1)
  • AAA: use #6296e4 as the text (7:1)
  • AA: or shift the background to #fafafa (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #2970db as the background.

Brands using this color

Fonts for this mood

#2970db reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #2970db
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #2970db and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/2970db-9ca7c4-df5f4e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md