Color

#281da5

#281da5
hex#281da5
rgbrgb(40, 29, 165)
hslhsl(245, 70%, 38%)
oklchoklch(0.365 0.202 273.5)
Closest name: Deepsea Kraken (#082599)Relative luminance 0.0405

Colors that go with #281da5

Blue, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#99a51d

#1d56a5 · #6c1da5

#a5281d · #1da528

Split-complementary

Open in tool →

#a56c1d · #56a51d

#a51d56 · #99a51d · #1da56c

Contrast

#281da5 as textRatioAAAA largeAAAFix
Aaon white
11.61:1passpasspassPasses AAA — no fix needed.
Aaon black
1.81:1failfailfail
  • AA: use #6e63e3 as the text (4.56:1)
  • AAA: use #928aea as the text (7.05:1)
  • AA: or shift the background to #a3a3a3 (4.6:1)
  • AAA: or shift the background to #c9c9c9 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #281da5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#281da5 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #281da5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #281da5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/281da5-a49cc4-dfa54e-261f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md