Color

#247a99

#247a99
hex#247a99
rgbrgb(36, 122, 153)
hslhsl(196, 62%, 37%)
oklchoklch(0.543 0.092 226.8)
Closest name: Bleu Ciel (#007ba1)Relative luminance 0.1659

Colors that go with #247a99

Charcoal, Crimson and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #247a99

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#994324

#24997e · #243f99

#99247a · #7a9924

Split-complementary

Open in tool →

#99243f · #997e24

#7e2499 · #994324 · #3f9924

Contrast

#247a99 as textRatioAAAA largeAAAFix
Aaon white
4.86:1passpassfail
  • AAA: use #1c5f78 as the text (7.1:1)
Aaon black
4.32:1failpassfail
  • AA: use #2680a1 as the text (4.68:1)
  • AAA: use #2fa1ca as the text (7.07:1)
  • AA: or shift the background to #f7f7f7 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #247a99 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#247a99 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #247a99
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #247a99 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/247a99-9cb5c4-df4e6e-1f232d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md