Color

#243ff0

#243ff0
hex#243ff0
rgbrgb(36, 63, 240)
hslhsl(232, 87%, 54%)
oklchoklch(0.49 0.26 267)
Closest name: C64 Blue (#003aff)Relative luminance 0.1022

Colors that go with #243ff0

Slate Gray, Olive Green and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #243ff0

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f0d524

#24a5f0 · #6e24f0

#f0243f · #3ff024

Split-complementary

Open in tool →

#f06e24 · #a5f024

#f024a5 · #f0d524 · #24f06e

Contrast

#243ff0 as textRatioAAAA largeAAAFix
Aaon white
6.9:1passpassfail
  • AAA: use #1f3bef as the text (7.17:1)
Aaon black
3.04:1failpassfail
  • AA: use #5369f3 as the text (4.68:1)
  • AAA: use #7e8ef6 as the text (7.09:1)
  • AA: or shift the background to #d1d1d1 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #243ff0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#243ff0 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #243ff0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #243ff0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/243ff0-9c9dc4-df864e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md