Bookshop
Open in tool →Chestnut and forest on cream read like a cloth-bound spine; the palette recedes so covers and type do the talking.
Color
#23231f
#23231f
hex
#23231frgb
rgb(35, 35, 31)hsl
hsl(60, 6%, 13%)oklch
oklch(0.255 0.007 106.9)Closest name: Underworld (#1e231c)Relative luminance 0.0166
Tints & shades
Harmonies
Contrast
| #23231f as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 15.77:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.33:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #23231f as the background.
Brands using this color
- Todoisttext · #25221e · Δ0.462
- Airbnbtext · #222222 · Δ0.781
- Retoolprimary · #242424 · Δ0.926
- Cursortext · #26251e · Δ1.003
- Coheretext · #212121 · Δ1.008
- Postmantext · #212121 · Δ1.008
- ClickUptext · #202020 · Δ1.333
- Cloudflaretext · #262626 · Δ1.576
- Obsidiantext · #262626 · Δ1.576
- Sveltetext · #262626 · Δ1.576
- GitLabtext · #1f1f1f · Δ1.704
- HubSpottext · #1f1f1f · Δ1.704
- Datadogtext · #212529 · Δ1.754
- GitHubtext · #1f2328 · Δ1.774
- Zedtext · #242529 · Δ1.809
Palettes built around it
Wellness
Open in tool →Sage and terracotta feel natural and calm — the anti-hospital palette for wellbeing brands.
Fresh Juice
Open in tool →Orange, mango and mint — a sugar rush; keep the type black so it stays legible under all that color.
Forest Floor
Open in tool →Moss and bark with a mushroom-cap amber — grounded and quiet, made for long-form nature content.
Crayon Box
Open in tool →Red, teal and yellow at crayon saturation — joyful, but on white with black type so it stays readable for grown-ups.
Retro Pop
Open in tool →Fifties-diner red and steel blue with a peach — nostalgic pop that still passes contrast.
Paper & Pine
Open in tool →Deep pine on paper-white with a marmalade accent — a quiet, sustainable-brand palette that isn't beige.
Fonts for this mood
#23231f reads as neutral, dark, luxury. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #23231f
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #23231f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/23231f-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md