Color

#1d7aed

#1d7aed
hex#1d7aed
rgbrgb(29, 122, 237)
hslhsl(213, 85%, 52%)
oklchoklch(0.593 0.192 256.9)
Closest name: Azure (#007fff)Relative luminance 0.2029

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ed8f1d

#1de2ed · #271ded

#ed1d7a · #7aed1d

Split-complementary

Open in tool →

#ed271d · #e2ed1d

#ed1de2 · #ed8f1d · #1ded27

Contrast

#1d7aed as textRatioAAAA largeAAAFix
Aaon white
4.15:1failpassfail
  • AA: use #1372e7 as the text (4.58:1)
  • AAA: use #0e56af as the text (7.07:1)
  • AA: or shift the background to #121212 (4.51:1)
Aaon black
5.06:1passpassfail
  • AAA: use #5099f1 as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #1d7aed as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#1d7aed reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #1d7aed
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #1d7aed and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/1d7aed-9ca9c4-df584e-1f202d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md