#1b78bb as text	Ratio	AA	AA large	AAA	Fix
Aaon white	4.72:1	pass	pass	fail	AAA: use #145c8f as the text (7.1:1)
Aaon black	4.45:1	fail	pass	fail	AA: use #1b7bc0 as the text (4.64:1) AAA: use #3b9de3 as the text (7.12:1) AA: or shift the background to #fafafa (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #1b78bb as the background.

Brands using this color

American Expressprimary · #2e77bc · Δ1.037

Fonts for this mood

#1b78bb reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

Technical fonts →Modern fonts →

mcpConnect your agent — build around #1b78bb

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #1b78bb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/1b78bb-9cafc4-df4e58-1f212d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md