Color

#1739fd

#1739fd
hex#1739fd
rgbrgb(23, 57, 253)
hslhsl(231, 98%, 54%)
oklchoklch(0.493 0.282 265.5)
Closest name: C64 Blue (#003aff)Relative luminance 0.102

Colors that go with #1739fd

Charcoal, Crimson and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#fdda17

#17acfd · #6717fd

#fd1739 · #39fd17

Split-complementary

Open in tool →

#fd6717 · #acfd17

#fd17ac · #fdda17 · #17fd67

Contrast

#1739fd as textRatioAAAA largeAAAFix
Aaon white
6.91:1passpassfail
  • AAA: use #1235fd as the text (7.11:1)
Aaon black
3.04:1failpassfail
  • AA: use #4964fd as the text (4.52:1)
  • AAA: use #7c8ffe as the text (7.22:1)
  • AA: or shift the background to #d1d1d1 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #1739fd as the background.

Brands using this color

Fonts for this mood

#1739fd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #1739fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #1739fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/1739fd-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md