Color
#12975d
#12975drgb(18, 151, 93)hsl(154, 79%, 33%)oklch(0.597 0.138 157.1)Colors that go with #12975d
Charcoal, Crimson and Medium Violet Red lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #12975d: softer than #000 and cool enough to feel like part of the same palette.
Crimson #dc143c
split-complementshippedCrimson is a split-complement of #12975d: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Medium Violet Red #c71585
complementaryshippedMedium Violet Red sits directly opposite #12975d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Blue #0000ff
shipped4 real palettes, including Kia's brand system and Instacart's brand system put Blue beside #12975d, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #12975d: 6 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour.
Midnight Blue #191970
shipped4 real palettes, including Telehealth and Fintech Trust put Midnight Blue beside #12975d, as the text colour against it.
Royal Blue #4169e1
shippedRoyal Blue is paired with #12975d in 5 real palettes, including Console Light and Telehealth, as the lead colour.
Taupe #483c32
shippedTaupe is paired with #12975d in 8 real palettes, including Wellness and Instacart's brand system, as that palette's text colour.
Real palettes that use #12975d
Tints & shades
Harmonies
Contrast
| #12975d as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.74:1 | fail | pass | fail | |
Aaon black | 5.61:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #12975d as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #12975d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/12975d-a2beb5-d459ca-1f2d2d-e9f1ea?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md