Color

#97128e

#97128e
hex#97128e
rgbrgb(151, 18, 142)
hslhsl(304, 79%, 33%)
oklchoklch(0.475 0.204 331.6)
Closest name: darkmagenta (#8b008b)Relative luminance 0.0896

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#12971b

#5d1297 · #97124b

#8e9712 · #128e97

Split-complementary

Open in tool →

#4b9712 · #12975d

#975d12 · #12971b · #124b97

Contrast

#97128e as textRatioAAAA largeAAAFix
Aaon white
7.52:1passpasspassPasses AAA — no fix needed.
Aaon black
2.79:1failfailfail
  • AA: use #d219c6 as the text (4.69:1)
  • AAA: use #ec5be2 as the text (7.16:1)
  • AA: or shift the background to #c9c9c9 (4.54:1)
  • AAA: or shift the background to #f7f7f7 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97128e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#97128e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #97128e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97128e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97128e-c19fba-8ecb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md