Launch Orange
Open in tool →Orange is the rarest SaaS primary, which is exactly why it stands out on a pricing page; cyan keeps it from feeling like a hardware store.
Color
#128cb5rgb(18, 140, 181)hsl(195, 82%, 39%)oklch(0.599 0.113 228.3)Charcoal, Crimson and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal is the text near-black for #128cb5: softer than #000 and cool enough to feel like part of the same palette.
Crimson is a split-complement of #128cb5: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Royal Blue is #128cb5's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Amber is paired with #128cb5 in 6 real palettes, including Beach Hut and Wired's brand system, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Cobalt Blue is paired with #128cb5 in 6 real palettes, including Hershey's's brand system and Glacier, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Copper is a split-complement of #128cb5: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Deep Sky Blue is paired with #128cb5 in 5 real palettes, including Deep Water and Astro's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Denim is paired with #128cb5 in 15 real palettes, including Gopro's brand system and Discover's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
| #128cb5 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.86:1 | fail | pass | fail | |
Aaon black | 5.44:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #128cb5 as the background.
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
#128cb5 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #128cb5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/128cb5-9cb5c4-df4e70-1f242d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md