Alpine
Open in tool →Glacier blue with a safety-orange accent: technical outdoor gear, not lifestyle.
Color
#12232b
#12232b
hex
#12232brgb
rgb(18, 35, 43)hsl
hsl(199, 41%, 12%)oklch
oklch(0.245 0.027 229.6)Closest name: Sunken Ship (#10252a)Relative luminance 0.0151
Colors that go with #12232b
Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black that reads cleanly against #12232b without the hard edge of pure #000.
Amber #ffbf00
shippedAmber is paired with #12232b in 18 real palettes, including Wikipedia's brand system and Google's brand system, as the accent.
Blue #0000ff
shipped24 real palettes, including Bumble's brand system and Rolex's brand system put Blue beside #12232b, as the supporting colour.
Blue Violet #8a2be2
shippedBlue Violet is paired with #12232b in 10 real palettes, including ClickUp's brand system and Yahoo's brand system, as the lead colour.
Blush Pink #e8b4b8
shipped6 real palettes, including Graphite Mono and Estate put Blush Pink beside #12232b, as the accent.
Brown #a52a2a
shipped5 real palettes, including Woodsmoke and Typewriter put Brown beside #12232b, as the accent.
Burgundy #800020
shipped4 real palettes, including Qatar Airways's brand system and Mailchimp's brand system put Burgundy beside #12232b, as the accent.
Burlywood #deb887
shippedBurlywood is paired with #12232b in 6 real palettes, including Chalkboard and Coastal, as the lead colour.
Real palettes that use #12232b
Tints & shades
Harmonies
Contrast
| #12232b as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 16.14:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.3:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #12232b as the background.
Brands using this color
Palettes built around it
Fonts for this mood
#12232b reads as cool, dark, luxury. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #12232b
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #12232b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/12232b-9cb3c4-df4e66-1f232d-e9f1f0?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md