Color

#098caa

#098caa
hex#098caa
rgbrgb(9, 140, 170)
hslhsl(191, 90%, 35%)
oklchoklch(0.593 0.107 220.4)
Closest name: Blue Moon (#3992a8)Relative luminance 0.2172

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aa2609

#09aa77 · #093caa

#aa098c · #8caa09

Split-complementary

Open in tool →

#aa093c · #aa7709

#7709aa · #aa2609 · #3caa09

Contrast

#098caa as textRatioAAAA largeAAAFix
Aaon white
3.93:1failpassfail
  • AA: use #08809b as the text (4.59:1)
  • AAA: use #066074 as the text (7.16:1)
  • AA: or shift the background to #171717 (4.56:1)
Aaon black
5.34:1passpassfail
  • AAA: use #0aa4c7 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #098caa as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#098caa reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #098caa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #098caa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/098caa-a2b6be-df4e7a-1f252d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md