Color

#0980ae

#0980ae
hex#0980ae
rgbrgb(9, 128, 174)
hslhsl(197, 90%, 36%)
oklchoklch(0.565 0.115 233.1)
Closest name: Bleu Ciel (#007ba1)Relative luminance 0.1855

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ae3809

#09ae8b · #092dae

#ae0980 · #80ae09

Split-complementary

Open in tool →

#ae092d · #ae8b09

#8b09ae · #ae3809 · #2dae09

Contrast

#0980ae as textRatioAAAA largeAAAFix
Aaon white
4.46:1failpassfail
  • AA: use #097caa as the text (4.69:1)
  • AAA: use #075c7e as the text (7.39:1)
  • AA: or shift the background to #050505 (4.57:1)
Aaon black
4.71:1passpassfail
  • AAA: use #0ba0da as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0980ae as the background.

Brands using this color

Fonts for this mood

#0980ae reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0980ae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0980ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0980ae-9cb4c4-df4e6b-1f232d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md