Color

#0701bc

#0701bc
hex#0701bc
rgbrgb(7, 1, 188)
hslhsl(242, 99%, 37%)
oklchoklch(0.361 0.248 265)
Closest name: mediumblue (#0000cd)Relative luminance 0.037

Colors that go with #0701bc

Charcoal, Blue and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b6bc01

#0158bc · #6501bc

#bc0701 · #01bc07

Split-complementary

Open in tool →

#bc6501 · #58bc01

#bc0158 · #b6bc01 · #01bc65

Contrast

#0701bc as textRatioAAAA largeAAAFix
Aaon white
12.07:1passpasspassPasses AAA — no fix needed.
Aaon black
1.74:1failfailfail
  • AA: use #625dfe as the text (4.52:1)
  • AAA: use #8e8afe as the text (7.22:1)
  • AA: or shift the background to #9e9e9e (4.51:1)
  • AAA: or shift the background to #c7c7c7 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0701bc as the background.

Brands using this color

Fonts for this mood

#0701bc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0701bc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0701bc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0701bc-a29cc4-df9e4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md