Color

#0306bf

#0306bf
hex#0306bf
rgbrgb(3, 6, 191)
hslhsl(239, 97%, 38%)
oklchoklch(0.367 0.25 264.5)
Closest name: mediumblue (#0000cd)Relative luminance 0.0391

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bfbc03

#0364bf · #5e03bf

#bf0306 · #06bf03

Split-complementary

Open in tool →

#bf5e03 · #64bf03

#bf0364 · #bfbc03 · #03bf5e

Contrast

#0306bf as textRatioAAAA largeAAAFix
Aaon white
11.78:1passpasspassPasses AAA — no fix needed.
Aaon black
1.78:1failfailfail
  • AA: use #5e61fd as the text (4.6:1)
  • AAA: use #8b8dfd as the text (7.33:1)
  • AA: or shift the background to #a1a1a1 (4.56:1)
  • AAA: or shift the background to #c9c9c9 (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0306bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#0306bf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0306bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0306bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0306bf-a09cc4-df964e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md