Color

#0035bd

#0035bd
hex#0035bd
rgbrgb(0, 53, 189)
hslhsl(223, 100%, 37%)
oklchoklch(0.413 0.216 263.3)
Closest name: Blue Hour (#0034ab)Relative luminance 0.0622

Colors that go with #0035bd

Charcoal, Crimson and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bd8700

#0094bd · #2900bd

#bd0035 · #35bd00

Split-complementary

Open in tool →

#bd2900 · #94bd00

#bd0094 · #bd8700 · #00bd29

Contrast

#0035bd as textRatioAAAA largeAAAFix
Aaon white
9.36:1passpasspassPasses AAA — no fix needed.
Aaon black
2.24:1failfailfail
  • AA: use #2e69ff as the text (4.58:1)
  • AAA: use #6691ff as the text (7.06:1)
  • AA: or shift the background to #b5b5b5 (4.56:1)
  • AAA: or shift the background to #e0e0e0 (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #0035bd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#0035bd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #0035bd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #0035bd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/0035bd-9ca3c4-df704e-211f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md