Color

#fd7853

#fd7853
hex#fd7853
rgbrgb(253, 120, 83)
hslhsl(13, 98%, 66%)
oklchoklch(0.723 0.171 36.4)
Closest name: coral (#ff7f50)Relative luminance 0.3494

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#53d8fd

#fd5383 · #fdcd53

#53fd78 · #7853fd

Split-complementary

Open in tool →

#53fdcd · #5383fd

#83fd53 · #53d8fd · #cd53fd

Contrast

#fd7853 as textRatioAAAA largeAAAFix
Aaon white
2.63:1failfailfail
  • AA: use #de3202 as the text (4.6:1)
  • AAA: use #a72502 as the text (7.22:1)
  • AA: or shift the background to #363636 (4.6:1)
  • AAA: or shift the background to #141414 (7.01:1)
Aaon black
7.99:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd7853 as the background.

Brands using this color

Fonts for this mood

#fd7853 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd7853
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd7853 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd7853-c4a99c-62cbaf-2d281f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md