Color

#fd726d

#fd726d
hex#fd726d
rgbrgb(253, 114, 109)
hslhsl(2, 97%, 71%)
oklchoklch(0.718 0.171 24.4)
Closest name: Breeze of Chilli (#f4706e)Relative luminance 0.3402

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6df8fd

#fd6db0 · #fdba6d

#6dfd72 · #726dfd

Split-complementary

Open in tool →

#6dfdba · #6db0fd

#b0fd6d · #6df8fd · #ba6dfd

Contrast

#fd726d as textRatioAAAA largeAAAFix
Aaon white
2.69:1failfailfail
  • AA: use #ec0b04 as the text (4.55:1)
  • AAA: use #b00803 as the text (7.29:1)
  • AA: or shift the background to #333333 (4.7:1)
  • AAA: or shift the background to #0f0f0f (7.12:1)
Aaon black
7.8:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd726d as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#fd726d reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd726d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd726d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd726d-c4a29c-62cb9c-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md