Color

#fd5394

#fd5394
hex#fd5394
rgbrgb(253, 83, 148)
hslhsl(337, 98%, 66%)
oklchoklch(0.691 0.211 0.9)
Closest name: Flamboyant Flamingo (#f74480)Relative luminance 0.2921

Colors that go with #fd5394

Charcoal, Light Sea Green and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #fd5394

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#53fdbc

#fd53e9 · #fd6753

#94fd53 · #5394fd

Split-complementary

Open in tool →

#53fd67 · #53e9fd

#e9fd53 · #53fdbc · #6753fd

Contrast

#fd5394 as textRatioAAAA largeAAAFix
Aaon white
3.07:1failpassfail
  • AA: use #e8025a as the text (4.58:1)
  • AAA: use #b10245 as the text (7.08:1)
  • AA: or shift the background to #2b2b2b (4.61:1)
Aaon black
6.84:1passpassfail
  • AAA: use #fd5898 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd5394 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fd5394 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fd5394
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fd5394 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fd5394-c49ca7-62cb70-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md