Color
#fd444a
#fd444argb(253, 68, 74)hsl(358, 98%, 63%)oklch(0.661 0.221 24.1)Colors that go with #fd444a
Charcoal, Cadet Blue and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #fd444a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Cadet Blue #5f9ea0
complementaryshippedCadet Blue sits directly opposite #fd444a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Gold #ffd700
shippedGold is paired with #fd444a in 4 real palettes, including Streetwear and Tequila Sunrise, as the accent — a combination designers have actually shipped, not a computed rotation.
Mustard Yellow #ffdb58
shippedMustard Yellow is paired with #fd444a in 4 real palettes, including Crayon Box and Diner, as the accent — a combination designers have actually shipped, not a computed rotation.
Taupe #483c32
shippedTaupe is paired with #fd444a in 6 real palettes, including Airbnb's brand system and Crayon Box, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Light Sea Green #20b2aa
split-complementshippedLight Sea Green is a split-complement of #fd444a: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Denim #1560bd
shippedDenim is paired with #fd444a in 3 real palettes, including Strava's brand system and PlanetScale's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #fd444a
Tints & shades
Harmonies
Contrast
| #fd444a as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.44:1 | fail | pass | fail | |
Aaon black | 6.1:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fd444a as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#fd444a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #fd444a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/fd444a-c49f9c-62cb95-2d251f-f1e9ed?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md