Color

#fc404a

#fc404a
hex#fc404a
rgbrgb(252, 64, 74)
hslhsl(357, 97%, 62%)
oklchoklch(0.656 0.223 23.3)
Closest name: Blood Burst (#ff474c)Relative luminance 0.2486

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40fcf3

#fc40a7 · #fc9540

#4afc40 · #404afc

Split-complementary

Open in tool →

#40fc95 · #40a7fc

#a7fc40 · #40fcf3 · #9540fc

Contrast

#fc404a as textRatioAAAA largeAAAFix
Aaon white
3.52:1failpassfail
  • AA: use #ec040f as the text (4.57:1)
  • AAA: use #b5030c as the text (7.04:1)
  • AA: or shift the background to #212121 (4.58:1)
Aaon black
5.97:1passpassfail
  • AAA: use #fd636b as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #fc404a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#fc404a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #fc404a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #fc404a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/fc404a-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md