Streetwear
Open in tool →Black, white, red, yellow — drop-culture signal colors, unmissable at thumbnail size.
Color
#f73636
#f73636
hex
#f73636rgb
rgb(247, 54, 54)hsl
hsl(0, 92%, 59%)oklch
oklch(0.637 0.228 26.6)Closest name: Arcade Fire (#ee3311)Relative luminance 0.2268
Colors that go with #f73636
Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #f73636: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Dodger Blue #1e90ff
triadicshippedDodger Blue completes a triad with #f73636 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Steel Blue #4682b4
split-complementshippedSteel Blue is a split-complement of #f73636: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Cadet Blue #5f9ea0
complementaryshippedCadet Blue sits directly opposite #f73636 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #f73636 in 5 real palettes, including Wired's brand system and Heatwave, as the accent.
Blue #0000ff
shipped10 real palettes, including Pepsi's brand system and native Cybersecurity's brand system put Blue beside #f73636, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #f73636: 11 real palettes, including ElevenLabs's brand system and Netflix's brand system, as the accent.
Firebrick #b22222
shippedDesigners have shipped Firebrick with #f73636: 4 real palettes, including Nintendo's brand system and Vodafone's brand system, as the accent.
Real palettes that use #f73636
Tints & shades
Harmonies
Contrast
| #f73636 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.79:1 | fail | pass | fail | |
Aaon black | 5.54:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f73636 as the background.
Brands using this color
Palettes built around it
Fonts for this mood
#f73636 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #f73636
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #f73636 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/f73636-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md