Color

#f5740a

#f5740a
hex#f5740a
rgbrgb(245, 116, 10)
hslhsl(27, 92%, 50%)
oklchoklch(0.7 0.184 49.6)
Closest name: Apocalyptic Orange (#f4711e)Relative luminance 0.3193

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0a8bf5

#f50a16 · #f5e90a

#0af574 · #740af5

Split-complementary

Open in tool →

#0af5e9 · #0a16f5

#16f50a · #0a8bf5 · #e90af5

Contrast

#f5740a as textRatioAAAA largeAAAFix
Aaon white
2.84:1failfailfail
  • AA: use #ba5808 as the text (4.68:1)
  • AAA: use #8e4306 as the text (7.11:1)
  • AA: or shift the background to #303030 (4.64:1)
  • AAA: or shift the background to #080808 (7.04:1)
Aaon black
7.39:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f5740a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#f5740a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f5740a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f5740a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f5740a-c4b39c-62cbc7-2d2c1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md