Color

#f53d50

#f53d50
hex#f53d50
rgbrgb(245, 61, 80)
hslhsl(354, 90%, 60%)
oklchoklch(0.643 0.218 20.7)
Closest name: Blood Burst (#ff474c)Relative luminance 0.2333

Colors that go with #f53d50

Charcoal, Dodger Blue and Steel Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3df5e2

#f53dab · #f5873d

#50f53d · #3d50f5

Split-complementary

Open in tool →

#3df587 · #3dabf5

#abf53d · #3df5e2 · #873df5

Contrast

#f53d50 as textRatioAAAA largeAAAFix
Aaon white
3.71:1failpassfail
  • AA: use #e90c22 as the text (4.63:1)
  • AAA: use #b3091a as the text (7.07:1)
  • AA: or shift the background to #1c1c1c (4.6:1)
Aaon black
5.67:1passpassfail
  • AAA: use #f76473 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f53d50 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f53d50 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f53d50
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f53d50 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f53d50-c49d9c-62cb8e-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md