Color

#f37c8a

#f37c8a
hex#f37c8a
rgbrgb(243, 124, 138)
hslhsl(353, 83%, 72%)
oklchoklch(0.725 0.146 14)
Closest name: lightcoral (#f08080)Relative luminance 0.353

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7cf3e5

#f37cc5 · #f3aa7c

#8af37c · #7c8af3

Split-complementary

Open in tool →

#7cf3aa · #7cc5f3

#c5f37c · #7cf3e5 · #aa7cf3

Contrast

#f37c8a as textRatioAAAA largeAAAFix
Aaon white
2.61:1failfailfail
  • AA: use #e9162e as the text (4.55:1)
  • AAA: use #b11023 as the text (7.08:1)
  • AA: or shift the background to #383838 (4.5:1)
  • AAA: or shift the background to #141414 (7.07:1)
Aaon black
8.06:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f37c8a as the background.

Brands using this color

Fonts for this mood

#f37c8a reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f37c8a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f37c8a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f37c8a-c49c9c-62cb8c-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md