Color

#f0708a

#f0708a
hex#f0708a
rgbrgb(240, 112, 138)
hslhsl(348, 81%, 69%)
oklchoklch(0.704 0.159 9.4)
Closest name: Embarrassed (#ee7799)Relative luminance 0.3195

Colors that go with #f0708a

Charcoal, Light Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#70f0d6

#f070ca · #f09670

#8af070 · #708af0

Split-complementary

Open in tool →

#70f096 · #70caf0

#caf070 · #70f0d6 · #9670f0

Contrast

#f0708a as textRatioAAAA largeAAAFix
Aaon white
2.84:1failfailfail
  • AA: use #e71d45 as the text (4.51:1)
  • AAA: use #af1232 as the text (7.11:1)
  • AA: or shift the background to #303030 (4.64:1)
  • AAA: or shift the background to #080808 (7.05:1)
Aaon black
7.39:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #f0708a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#f0708a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #f0708a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #f0708a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/f0708a-c49c9f-62cb83-2d231f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md