Color

#e97c94

#e97c94
hex#e97c94
rgbrgb(233, 124, 148)
hslhsl(347, 71%, 70%)
oklchoklch(0.714 0.136 7.1)
Closest name: Embarrassed (#ee7799)Relative luminance 0.3388

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7ce9d1

#e97cca · #e99b7c

#94e97c · #7c94e9

Split-complementary

Open in tool →

#7ce99b · #7ccae9

#cae97c · #7ce9d1 · #9b7ce9

Contrast

#e97c94 as textRatioAAAA largeAAAFix
Aaon white
2.7:1failfailfail
  • AA: use #dc3257 as the text (4.53:1)
  • AAA: use #aa1d3b as the text (7.12:1)
  • AA: or shift the background to #333333 (4.68:1)
  • AAA: or shift the background to #0f0f0f (7.1:1)
Aaon black
7.78:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e97c94 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e97c94 reads as warm, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e97c94
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e97c94 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e97c94-c49ca0-62cb82-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md