Color

#e97274

#e97274
hex#e97274
rgbrgb(233, 114, 116)
hslhsl(359, 73%, 68%)
oklchoklch(0.692 0.148 20.6)
Closest name: Breeze of Chilli (#f4706e)Relative luminance 0.3062

Colors that go with #e97274

Cadet Blue, Charcoal and Light Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #e97274

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#72e9e7

#e972af · #e9ab72

#74e972 · #7274e9

Split-complementary

Open in tool →

#72e9ab · #72afe9

#afe972 · #72e9e7 · #ab72e9

Contrast

#e97274 as textRatioAAAA largeAAAFix
Aaon white
2.95:1failfailfail
  • AA: use #df3033 as the text (4.56:1)
  • AAA: use #ac1b1d as the text (7.17:1)
  • AA: or shift the background to #2e2e2e (4.61:1)
  • AAA: or shift the background to #000000 (7.12:1)
Aaon black
7.12:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e97274 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#e97274 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e97274
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #e97274 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e97274-c4a09c-62cb96-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md