Color

#e00697

#e00697
hex#e00697
rgbrgb(224, 6, 151)
hslhsl(320, 95%, 45%)
oklchoklch(0.6 0.249 349.1)
Closest name: Benevolent Pink (#dd1188)Relative luminance 0.1821

Colors that go with #e00697

Denim, Sea Green and Forest Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#06e04e

#bb06e0 · #e0062a

#97e006 · #0697e0

Split-complementary

Open in tool →

#2ae006 · #06e0bb

#e0bb06 · #06e04e · #062ae0

Contrast

#e00697 as textRatioAAAA largeAAAFix
Aaon white
4.52:1passpassfail
  • AAA: use #a90472 as the text (7.13:1)
Aaon black
4.64:1passpassfail
  • AAA: use #fb51c2 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #e00697 as the background.

Brands using this color

Fonts for this mood

#e00697 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #e00697
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #e00697 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/e00697-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md