Color

#da2f99

#da2f99
hex#da2f99
rgbrgb(218, 47, 153)
hslhsl(323, 70%, 52%)
oklchoklch(0.607 0.225 348.2)
Closest name: Benevolent Pink (#dd1188)Relative luminance 0.1924

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2fda71

#c62fda · #da2f43

#99da2f · #2f99da

Split-complementary

Open in tool →

#43da2f · #2fdac6

#dac62f · #2fda71 · #2f43da

Contrast

#da2f99 as textRatioAAAA largeAAAFix
Aaon white
4.33:1failpassfail
  • AA: use #d92694 as the text (4.51:1)
  • AAA: use #a01c6e as the text (7.28:1)
  • AA: or shift the background to #0a0a0a (4.57:1)
Aaon black
4.85:1passpassfail
  • AAA: use #e56cb6 as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #da2f99 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#da2f99 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #da2f99
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #da2f99 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/da2f99-c19fb0-6dcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md