Color

#d996cd

#d996cd
hex#d996cd
rgbrgb(217, 150, 205)
hslhsl(311, 47%, 72%)
oklchoklch(0.756 0.107 333.1)
Closest name: plum (#dda0dd)Relative luminance 0.4097

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#96d9a2

#c496d9 · #d996ab

#cdd996 · #96cdd9

Split-complementary

Open in tool →

#abd996 · #96d9c4

#d9c496 · #96d9a2 · #96abd9

Contrast

#d996cd as textRatioAAAA largeAAAFix
Aaon white
2.28:1failfailfail
  • AA: use #bd47a7 as the text (4.54:1)
  • AAA: use #8e337e as the text (7.18:1)
  • AA: or shift the background to #404040 (4.54:1)
  • AAA: or shift the background to #212121 (7.05:1)
Aaon black
9.19:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d996cd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d996cd reads as warm, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d996cd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d996cd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d996cd-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md