Color

#d96877

#d96877
hex#d96877
rgbrgb(217, 104, 119)
hslhsl(352, 60%, 63%)
oklchoklch(0.656 0.142 13.6)
Closest name: Berrylicious (#d75e6c)Relative luminance 0.2598

Colors that go with #d96877

Cadet Blue, Charcoal and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #d96877

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#68d9ca

#d968b0 · #d99268

#77d968 · #6877d9

Split-complementary

Open in tool →

#68d992 · #68b0d9

#b0d968 · #68d9ca · #9268d9

Contrast

#d96877 as textRatioAAAA largeAAAFix
Aaon white
3.39:1failpassfail
  • AA: use #d04356 as the text (4.55:1)
  • AAA: use #a32939 as the text (7.16:1)
  • AA: or shift the background to #242424 (4.58:1)
Aaon black
6.2:1passpassfail
  • AAA: use #dd7886 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d96877 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d96877 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d96877
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d96877 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d96877-c49c9d-62cb8a-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md