Color

#d5018e

#d5018e
hex#d5018e
rgbrgb(213, 1, 142)
hslhsl(320, 99%, 42%)
oklchoklch(0.576 0.241 349.5)
Closest name: Benevolent Pink (#dd1188)Relative luminance 0.1612

Colors that go with #d5018e

Denim, Sea Green and Dark Cyan lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#01d548

#b201d5 · #d50124

#8ed501 · #018ed5

Split-complementary

Open in tool →

#24d501 · #01d5b2

#d5b201 · #01d548 · #0124d5

Contrast

#d5018e as textRatioAAAA largeAAAFix
Aaon white
4.97:1passpassfail
  • AAA: use #a70170 as the text (7.29:1)
Aaon black
4.22:1failpassfail
  • AA: use #df0195 as the text (4.58:1)
  • AAA: use #fe4dc3 as the text (7.06:1)
  • AA: or shift the background to #f5f5f5 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d5018e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d5018e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d5018e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d5018e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d5018e-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md