Color

#d3739e

#d3739e
hex#d3739e
rgbrgb(211, 115, 158)
hslhsl(333, 52%, 64%)
oklchoklch(0.676 0.13 352.9)
Closest name: Fading Love (#c973a2)Relative luminance 0.2858

Colors that go with #d3739e

Charcoal, Cadet Blue and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#73d3a8

#d373ce · #d37873

#9ed373 · #739ed3

Split-complementary

Open in tool →

#73d378 · #73ced3

#ced373 · #73d3a8 · #7873d3

Contrast

#d3739e as textRatioAAAA largeAAAFix
Aaon white
3.13:1failpassfail
  • AA: use #c54981 as the text (4.52:1)
  • AAA: use #97305e as the text (7.24:1)
  • AA: or shift the background to #2b2b2b (4.53:1)
Aaon black
6.72:1passpassfail
  • AAA: use #d57ba4 as the text (7.2:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d3739e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d3739e reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d3739e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d3739e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d3739e-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md