Color

#d13394

#d13394
hex#d13394
rgbrgb(209, 51, 148)
hslhsl(323, 63%, 51%)
oklchoklch(0.593 0.212 348)
Closest name: Benevolent Pink (#dd1188)Relative luminance 0.1806

Colors that go with #d13394

Denim, Sea Green and Dark Cyan lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#33d170

#be33d1 · #d13346

#94d133 · #3394d1

Split-complementary

Open in tool →

#46d133 · #33d1be

#d1be33 · #33d170 · #3346d1

Contrast

#d13394 as textRatioAAAA largeAAAFix
Aaon white
4.55:1passpassfail
  • AAA: use #9e246f as the text (7.15:1)
Aaon black
4.61:1passpassfail
  • AAA: use #df72b5 as the text (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #d13394 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#d13394 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #d13394
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #d13394 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/d13394-c19fb0-6dcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md