Color

#ca72ad

#ca72ad
hex#ca72ad
rgbrgb(202, 114, 173)
hslhsl(320, 45%, 62%)
oklchoklch(0.668 0.132 340.8)
Closest name: Fading Love (#c973a2)Relative luminance 0.2761

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#72ca90

#bb72ca · #ca7281

#adca72 · #72adca

Split-complementary

Open in tool →

#81ca72 · #72cabb

#cabb72 · #72ca90 · #7281ca

Contrast

#ca72ad as textRatioAAAA largeAAAFix
Aaon white
3.22:1failpassfail
  • AA: use #ba4a95 as the text (4.67:1)
  • AAA: use #903772 as the text (7.06:1)
  • AA: or shift the background to #292929 (4.52:1)
Aaon black
6.52:1passpassfail
  • AAA: use #cd7ab1 as the text (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ca72ad as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ca72ad reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ca72ad
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ca72ad and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ca72ad-c19fb2-72cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md