Color

#c54844

#c54844
hex#c54844
rgbrgb(197, 72, 68)
hslhsl(2, 53%, 52%)
oklchoklch(0.572 0.161 25.4)
Closest name: Autumn Fire (#c44e4f)Relative luminance 0.1692

Colors that go with #c54844

Cadet Blue, Dark Olive Green and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #c54844

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#44c1c5

#c54480 · #c58944

#44c548 · #4844c5

Split-complementary

Open in tool →

#44c589 · #4480c5

#80c544 · #44c1c5 · #8944c5

Contrast

#c54844 as textRatioAAAA largeAAAFix
Aaon white
4.79:1passpassfail
  • AAA: use #9c3430 as the text (7.12:1)
Aaon black
4.38:1failpassfail
  • AA: use #c74c48 as the text (4.56:1)
  • AAA: use #d67d7a as the text (7.07:1)
  • AA: or shift the background to #fafafa (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c54844 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c54844 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c54844
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c54844 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c54844-c4a29c-62cb9c-2d261f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md