Color

#c474ec

#c474ec
hex#c474ec
rgbrgb(196, 116, 236)
hslhsl(280, 76%, 69%)
oklchoklch(0.693 0.185 313.3)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3028

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9cec74

#8874ec · #ec74d8

#ecc474 · #74ecc4

Split-complementary

Open in tool →

#d8ec74 · #74ec88

#ec8874 · #9cec74 · #74d8ec

Contrast

#c474ec as textRatioAAAA largeAAAFix
Aaon white
2.98:1failfailfail
  • AA: use #ad3ee5 as the text (4.57:1)
  • AAA: use #891ac1 as the text (7.04:1)
  • AA: or shift the background to #2e2e2e (4.56:1)
  • AAA: or shift the background to #000000 (7.06:1)
Aaon black
7.06:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c474ec as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c474ec reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c474ec
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c474ec and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c474ec-b99fc1-b8cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md