Color

#c381df

#c381df
hex#c381df
rgbrgb(195, 129, 223)
hslhsl(282, 59%, 69%)
oklchoklch(0.705 0.149 315.3)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3263

Colors that go with #c381df

Medium Sea Green, Amber and Light Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9ddf81

#9481df · #df81cc

#dfc381 · #81dfc3

Split-complementary

Open in tool →

#ccdf81 · #81df94

#df9481 · #9ddf81 · #81ccdf

Contrast

#c381df as textRatioAAAA largeAAAFix
Aaon white
2.79:1failfailfail
  • AA: use #a749d0 as the text (4.66:1)
  • AAA: use #842caa as the text (7.19:1)
  • AA: or shift the background to #333333 (4.53:1)
  • AAA: or shift the background to #0a0a0a (7.1:1)
Aaon black
7.53:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #c381df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#c381df reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #c381df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #c381df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/c381df-ba9fc1-b4cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md