Color

#bf40a4

#bf40a4
hex#bf40a4
rgbrgb(191, 64, 164)
hslhsl(313, 50%, 50%)
oklchoklch(0.584 0.195 337.3)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.1742

Colors that go with #bf40a4

Sea Green, Denim and Dark Cyan lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40bf5b

#9b40bf · #bf4064

#a4bf40 · #40a4bf

Split-complementary

Open in tool →

#64bf40 · #40bf9b

#bf9b40 · #40bf5b · #4064bf

Contrast

#bf40a4 as textRatioAAAA largeAAAFix
Aaon white
4.68:1passpassfail
  • AAA: use #91307c as the text (7.2:1)
Aaon black
4.48:1failpassfail
  • AA: use #c144a5 as the text (4.64:1)
  • AAA: use #d279bf as the text (7.23:1)
  • AA: or shift the background to #fcfcfc (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bf40a4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bf40a4 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bf40a4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bf40a4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bf40a4-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md