Color

#bd618c

#bd618c
hex#bd618c
rgbrgb(189, 97, 140)
hslhsl(332, 41%, 56%)
oklchoklch(0.614 0.128 352.1)
Closest name: Flirty Rose (#d65e93)Relative luminance 0.2126

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#61bd92

#bd61ba · #bd6461

#8cbd61 · #618cbd

Split-complementary

Open in tool →

#61bd64 · #61babd

#babd61 · #61bd92 · #6461bd

Contrast

#bd618c as textRatioAAAA largeAAAFix
Aaon white
4:1failpassfail
  • AA: use #b75281 as the text (4.63:1)
  • AAA: use #8c3b61 as the text (7.21:1)
  • AA: or shift the background to #141414 (4.61:1)
Aaon black
5.25:1passpassfail
  • AAA: use #ca81a3 as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd618c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd618c reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd618c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd618c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd618c-c49caa-62cb67-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md